Artificially flavored. From the makers of. Rold Gold. Rold Gold has always been good at pretzels, but thanks to our new innovation kitchen we’re also great at flavor and we've got a new line of flavor recipes to prove it! This is recipe no.5! and these twists are full of delicious, savory buttery flavor. Enjoy! fritolay.com. SmartLabel: Scan for info. Call for info 1-800-352-4477. Questions or comments? 1-800-352-4477. Weekdays 9:00am to 4:30pm CT email or chat at fritolay.com.