Naturally and artificially flavored. Cleans and protects teeth (Chewing Trident after eating and drinking cleans and protects teeth.) 50% fewer calories than sugared gum. Calorie content for this serving size has been reduced from 10 to 5 calories. This product is labeled by count (60 pieces) sugar free gum. Net wt 2.9 oz (84 g). Questions: Call 1-800-524-2854. Dispose of properly. www.tridentgum.com. Recycle. Made in Mexico.