Limited time flavor Hearty. Cook-off. Crispy. Touch down! fritolay.com. lays.com. Facebook; Twitter. Find us on lays.com. SmartLabel. Scan for more food information or call for more food information 1-800-352-4477. Questions or comments? 1-800-352-4477 Mon-Fri 9:00 am to 4:30 pm CT email or chat at fritolay.com.