Artificially flavored. Less than 5 calories per stick. Sugar free. 30% fewer calories than sugared gum. Calorie content of this size stick has been reduced from 5 to 3 1/2 calories. Soft sticks. ADA (American Dental Association) Accepted: Helps prevent cavities when chewed for 20 minutes after eating. www.tridentgum.com. Questions? Call 1-800-524-2854. Dispose of properly.