Original enriched parboiled rice. Discover Ben's Original: You know us as the brand behind the world's best rice. Now find out how we're making the world better, creating opportunities that offer everyone a seat at the table. Enriched with vitamins and iron. Enriched Parboiled Long grain Rice supports a healthy heart (Diets low in saturated fat and cholesterol, and as low as possible in trans fat, may reduce the risk of heart disease) and a well balanced diet. It is enriched with vitamins and iron.