Cats want the taste and nutrition of a diet that's rich in animal proteins—not soy or grains such as corn or wheat. And the reason is simple. Protein-rich diets provide the nutrients for a lean, healthy body and the energy to play. Like the diets of their wildcat ancestors, Crave™ recipes are always crafted with real, high-quality animal protein, the meaty flavor cats love and no grains. Satisfy Their Nature™