26 Loads (Delivers 26 medium loads as measured to fill line). The standard of purity. Harnessing the power of nature. Dye & perfume free. Dermatologist tested for sensitive skin. 2X Concentrated. Naturally cleaner & fresher (vs. a leading value detergent brand)! 100% Naturally derived surfactants. Biodegradable plant-based soaps. No phosphates or bleaches. No petrolatum-based cleaners. Safe for septic system. Boosted Arm & Hammer baking soda.