Powerful clean. Arm & Hammer - The standard of purity. No dyes & no perfumes. Dermatologist tested. Hypoallergenic. Made for sensitive skin (Certified by SkinSafe to exclude 100% of their topmost considered skin allergens. skinsafeproducts.com). Certified 100% by SkinSafe. Contains no phosphates. Cleans in cold water. Our promise to you and the planet: Green-e: Made with 100% certified renewable electricity. Recycle friendly package. Not tested on animals. Proud supporter of Arbor Day Foundation: We help plant millions of trees in the Mississippi River Valley for cleaner air & water.