Color hair solutions. Your hair's starting point: color-treated or highlighted. When hair is color-treated, it changes at the structural level. Its natural protective layer is removed. This is one reason why over time your color may look dull and your natural fullness changes. Pantene Pro-V innovation: Pantene's Color Preserve Volume shampoo and conditioner system features light moisturizers that build a new protective layer and prep your hair for a volume style. This helps renew hair surface and leaves your hair looking full. 100% recyclable bottle - remove cap prior to recycling. Made in USA of US and/or imported ingredients.