This blend of hydrating keratin is loaded with amino acids & protein that repair damage and restore strength. Our coconut oil has a tiny molecular structure that easily absorbs into the hair smoothing the cuticle layer adding softness & shine while shea butter conditions dry damaged areas and protects from heated styling products & UV rays. The result is beautiful, straight, silky-smooth hair. Safe for color treated hair. No sodium chloride, salt, dyes, sulfates, parabens, gluten. We are a family just like yours. We are concerned about the environment and the chemicals we are exposed to on a daily basis. We have been making hair care for 30 years so we developed a line of hair care formulated with carefully chosen ingredients for our family and yours. - The Redmond Family. How it Works: Keratin is one of the major building blocks of healthy hair, loaded with amino acids and protein. Keratin helps repair and straighten damaged hair. Regular use of this product will help maintain healthy beautiful hair. I'm Tom Redmond Jr., My dad and I started making hair care 30 years ago and pledged to never skimp on quality and never compromise on ingredients, we just make great formulas. www.renpure.com. Please recycle. These products are not tested on animals, they are tested on the Redmonds. Made in our United States of America.