Crazy Good - No matter how you love 'em: Straight from the foil; Toasted; Stacked; Frozen. Eating your Pop-Tarts one way isn't picky, but it's pretty cocky. RSPO - Certified Sustainable Palm Oil Mixed. Kellogg's Family Rewards: Collect points. Earn rewards. Two easy ways to collect points! Go to kfr.com to learn more. KVets & Supporters: Supporting veteran recruitment at Kellogg.