A sweetened multi-grain cereal with an apple cinnamon taste. Excellent source of 11 vitamins & minerals. 9g of whole grain per serving (this product contains 9g of whole grain per serving. USDA recommends consuming 48g or more of whole grain daily)! Whole grain - 8g or more per serving - eat 48g or more of whole grains daily. If you like Apple Jacks brand cereal, try me (Apple Jacks is a registered trademark of Kellogg North America Company, Ingles Markets, Inc., is not affiliated with Kellogg North America Company)! Nutrition Highlights: Amount and % Daily Value per 1 Cup Serving: 100 calories, 0g sat fat (0% DV), 130 mg sodium (5% DV) 11g sugars, 3g fiber (11% DV), vitamin D (20% DV). Packaged in the USA.