CLEANSES & VOLUMIZESGive your hair the ultimate boost. Pantene Pro-V Sheer Volume Shampoo is designed to give your hair the lift and fullness it craves. It hydrates while it lifts to ensure your hair looks healthy and ready for head-turning styling. Gently cleanses hair to remove buildup and reveal noticeable volume, lift, and control when styled. Pair with Volume & Body Conditioner and Volume Body Boosting Mousse for 72-hour fullness and unbelievable body.Our new and improved silicone-free formula offers 72-hour fullness and two times the pro-vitamins for luxury repair results without the luxury price tag. This nutrient-rich formula is packed with antioxidants and two times the amount of pro-vitamin B5 to help strengthen existing hair bonds and build new ones. Lift your spirits and your follicles with the scent of creamy berries.Perfect for use on fine or thin hair. Crafted to cleanse all hair types and is gentle enough for use on permed or color-treated hair. Free of parabens and colorants for no harsh stripping.HOW TO USE: Gently massage into wet hair. Focusing on the scalp and roots, work into a rich lather. Pull lather through to the ends of your hair. Rinse thoroughly. Repeat these steps if you're going multiple days between washes for lasting freshness. For best results, continue with the Sheer Volume 72 HR Fullness Conditioner for root-lifting volume.