Grass-fed & pasture-raised. New look same great taste. Good, clean nutrition. Here to Put Some Pep in Your Keto Step: Imagine if you will, Keto and collagen in the same shake. Welcome to the future, my friend. The same grass-fed collagen peptides you love, now powdered with a keto-friendly ratio of protein and fat. Your bones, joints, nail, and skin will thank you. 2:1 ratio of protein to fat. Higher standards. Our Commitment to Clean Nutrition: Orgain's relentless pursuit of better nutrition that doesn't compromise on taste is based on my belief that real foods can make a real difference. That passion fuels our mission to help people live vibrant live through good, clean nutrition. In good health, - Andrew Abraham, M.D., Founder, Cancer Survivor & Food Entrepreneur.