0 grams trans fat. No MSG - no preservatives. Made with all natural ingredients. No artificial flavors. Guaranteed fresh. Good fun! Naturally delicious. It all starts with farm-grown potatoes - cooked in all natural oil with a dash of salt. Then we add just the right balance of tangy, all natural vinegar. So every Lay's potato chip is perfectly crispy and delicious. Happiness in every bite. No artificial flavors. No preservatives. No MSG. 0 g trans fat. Made with all natural potatoes and seasonings. Find us on: facebook.com/lays. Visit our website at fritolay.com.