Just the right bite! Since 1885 Atlanta, Georgia. Save the Chattahoochee River. Keeping watch over our waters. Join in with Red Rock and give a hand to help save the Chattahoochee River. All is born of water; all is sustained by water. - Goethe. Drink Red Rock - help save the Chattahoochee! One of Georgia's great rivers is endangered. The Chattahoochee River, a source of drinking water to nearly 3-1/2 million Georgians, has been designated as one of the most endangered rivers in the nation. Red Rock is committed to helping save our great river. That's why Red Rock will donate a portion of the profit from every purchase of Red Rock Premium Soft Drinks in four-pack cartons to the Upper Chattahoochee Riverkeepers. To learn more, or become a member of the Riverkeepers, surf www.chattahoochee.org. Red Rock Premium Coloa has been a deep south favorite for decades. Red Rock's century-old formula gives you a bold, distinctive flavor you won't find in today's national brands. Made with 100% natural pure cane sugar, Red Rock Premium Cola's full-bodied taste is reminiscent of the days when soda fountains outnumbered vending machines. It's a sparkling rich flavor with a zip that makes Red Rock Premium Cola loyalists exclaim just the right bite! Over a century of just the right bite! Original formula. No high fructose corn syrup.